The Great British Bake Off On The BBC
A tent, a technical challenge, and a nation suddenly owning a piping bag.
A gentle competitive baking show that became the most watched programme on British television.
The 2015 final was watched by over 15 million people, which for a programme about cake is extraordinary.
Baking equipment sales spiked every autumn. Every British kitchen acquired a set of scales it did not previously need.
Cost back then
Licence fee
Goes for now
Still running, on Channel 4